Bureaucrat has launched a new website for gaming chairs of its own production

16 march 2021

In 2020, the company developed and implemented 35 Viking models manufactured at the first and only production facility of professional gaming chairs in Russia.

In early March, the Bureaucrat company, owned by the largest broadline distributor MERLION, launched a new website dedicated exclusively to Viking gaming chairs. For more than 20 years, the Bureaucrat trademark has had its own production facility in Chekhov, a modern warehouse complex, and is one of the leaders in the production of office chairs in Russia. In November 2020, MERLION announced the entry of Bureaucrat into the German market and assessed 2020 as successful for production despite the crisis and pandemic.

In 2020, Bureaucrat launched the first and, so far, the only production of professional gaming chairs in Russia. Viking chairs meet the highest standards in this category. In particular, they are made on metal frames, which is a basic requirement for professional gaming chairs. Also, "Vikings" imitate the seats of racing cars and are equipped with backrest reclining mechanisms. This is a unique production for the Russian market having no analogs yet.

During 2020, the demand for gaming chairs has grown significantly. This trend continues in 2021. Among the possible reasons, MERLION analysts name, first of all, import substitution and offices' transition to a remote operation mode. At the same time, the competition in the Russian gaming market is very high. Among the leaders are the world-famous brands. However, the share of Bureaucrat in Russia's gaming chair market today is more than 30%. Bureaucrat has invested a tremendous amount of effort and resources in developing products and creating a new one in 2020. The company's R&D department developed and implemented about 35 new models of chairs in recent months. All of them are presented on the new website https://gaming-chair.ru/

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