Leading American headphones and other equipment under the trademark "Beats by dr. Dre" enlarge the portfolio of Russia’s largest broadline distributor.
MERLION, the largest broadline distributor on the Russian market, has acquired the rights to distribute Beats by dr. Dre audio equipment.
Since 2006, the trademark Beats by dr. Dre has been used for premium studio and miniature headphones, speakers for iPods, smart phones and tablets, as well as other accessories for audiophiles and audio professionals. Thanks to the technical know-how and the quality of all components, from electronics to finishing materials, the Beats brand quickly gained the worldwide popularity both among music fans and professional musicians, working on concert stages and in recording studios. The sound of Beats headphones and speakers has become the new benchmark for fans of modern music requiring reproduction of a wide frequency range and imposing special requirements on the quality of bass sounds.
MERLION is committed to offering its partners the best products available on the market. Expanding the range with headphones and other audio equipment under the Beats brand is just another proof of it. We believe that the distribution of Beats products through MERLION's wide channel will make them even more accessible for numerous fans of the brand throughout Russia. In turn, partners of the distributor will get convenient delivery and payment options, as well as all the marketing, advertising and financial support traditionally provided by MERLION.
Headphones, portable speakers and other accessories for connecting smartphones and tablets are traditional companions of the promising market of mobile gadgets. Modern players, smartphones and tablets can unleash their full audio potential only in conjunction with high-quality headphones and external portable acoustics.
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