MERLION is the authorized distributor for Deli in Russia

MERLION, one of the largest broadline distributors, announces signing an exclusive distribution agreement with the well-known Chinese stationery producer Deli Group. According to this agreement, MERLION is authorized to exclusively represent and promote the Deli brand goods on the Russian market.

The Deli Group is the largest office stationery producer in China and one of the largest in the world. The Deli stock is notable by its wide range of product categories and items as well as by the high quality of its output. The basic strategy of Deli on the Russian market is to preserve the consumers’ habit of using high-quality stationery in the conditions of an economic recession. Deli offers products comparable to the level of the leading global brands for reasonable prices.

Currently there already are office stationery goods, demo equipment, folders, files and storage systems as well as drafting equipment by Deli represented on the Russian market. The production range will keep expanding.
Deli Group places great hopes on its cooperation with MERLION. As a result of this partnership, the company expects to become one of the leading TMs on the Russian stationery market.

MERLION, in its turn, is also certain of the successful future of the new alliance. “This is an important long-term strategic partnership for us,” says Svetlana Baskakova, the purchasing director of the Stationery department of the Household Appliances and Electronics division of MERLION. “We always aspire to offer competitive products and prices to our partners, and we are sure that with time Deli will take up its rightful place on the list of stationary brands most popular in our country.”